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Tuesday 1 September 2009

Marketing data in Revolution

While Revolution is primarily a Rental software product, it does have some very useful marketing functions too. The following reports will give you access to some of the key marketing data held on the software.
Agreement Analysis: (Reports, Agreement reports number 6.) Here you are able to use a date range of who has rented in the last 6 months and access their spending details . You can print or export the list to Excel or Acrobat and to use how you wish.
Mailshot Labels Print Tool: (General reports number 8.) Here you can choose all renters (or Companies) or pick off a list one by one before exporting to an Excel document. If you recorded any customer’s email addresses, this is exported too.
Customer Source Analysis: (Management Reports D.) Here all agreements are listed monthly by source code (this is how they heard about you, as entered when you raise their first rental agreement) and converted to a percentage. This can be used to help marketing strategies ongoing.
Remember: All the reports found in Revolution can be exported to Excel.

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